Tell McDonald's to Support Improved Working Conditions and Fair Wages for Farm Workers!

During the Student Labor Week of Action, students and Jobs with Justice coalitions are standing with the Coalition of Immokalee Workers (CIW) and allies across the country to call on McDonald's to do the right thing: Follow Taco Bell's lead and work with CIW to establish fair wages and working conditions for the farmworkers who pick its tomatoes.

In March of 2005, Taco Bell agreed to take responsibility for the abysmal conditions faced by the farmworkers who pick their tomatoes. The agreement established a partnership between Yum Brands, Taco Bell’s parent company, and the CIW and set several important precedents for social responsibility in the fast-food industry. Among those precedents, Taco Bell agreed to pay a penny more per pound for the tomatoes it buys from Florida growers -- an increase that could nearly double workers' sub-poverty wages -- and to establish the first-ever enforceable Code of Conduct for US agricultural suppliers.  Yet despite strong public support for the ground-breaking agreement, McDonald’s has steadfastly refused to follow Taco Bell’s lead on this simple path to justice.   Act now to tell McDonalds to do the right thing.

Sample Letter for Campaign

Subject: Help end Human Rights Violations in the Fields

Dear [ Decision Maker ] ,

I am writing to urge you to work with the Coalition of Immokalee Workers (CIW) to improve the wages and working conditions of the farmworkers who pick tomatoes in McDonald's supply chain. I call on you to:

1. Pay a fair increase per pound for the tomatoes McDonald's purchases and ensure the increase is passed along to tomato pickers

2. Establish an enforceable code of conduct to ensure safe working conditions

Your recent initiative to offer only fair trade coffee in your New England restaurants demonstrates your commitment to the principles of fair wages and working conditions for those who produce and harvest the food you sell.

You have the opportunity to ensure the same kind of dignity for the tomato pickers in your supply chain by following the lead established by Yum Brands earlier this year.

The agreement reached by the CIW and Yum Brands is already yielding concrete improvements in workers' wages and conditions -- improvements including almost doubling workers' wages when workers pick for Taco Bell. As a self-proclaimed leader in corporate accountability, I hope McDonald's will exceed what Yum has done by paying even more than a one penny a pound increase for its tomatoes so that workers can regain what they've lost to inflation over the last three decades.

As we celebrate the harvest this season, I ask you to remember the harvesters. McDonald's has the power to make a profound and lasting contribution to human rights. Don't miss this opportunity.

Sincerely,

Campaign Launched:
March 29, 2006



Background Information

At the press conference ending the Taco Bell boycott, CIW member and 2003 RFK Human Rights Award Laureate Lucas Benitez addressed the vast network of boycott allies directly, saying, "Our work together is not done. Now we must convince other companies that they have the power to change the way they do business and the way workers are treated."

Join us in calling on the world's largest restaurant chain to stop dragging its feet and to work with the CIW to improve the wages and working conditions for the men and women who pick its tomatoes.

Contact McDonald's today and demand they, too, pay a fair price for their tomatoes and work with the CIW to end human rights violations in the fields!
 
To take action Fax or E-mail this letter to McDonald's CEO, Jim Skinner or call 630.623.3000 and ask the operator for the Social Responsibility department.

You can also download this letter and mail it to:

McDonald’s Corporation
Attn: Bob Langert, Senior Director, Social Repsonsibility
2111 McDonald's Dr
Oak Brook, IL 60523