|
Public airwaves for ALL Canadians
Fellow Canadian,
Canada's TV networks are out to create a second class of
Canadians: the 11 million people in smaller cities and towns who
will soon lose the ability to watch FREE TV.
If you live in a smaller community, your only option will be
to pay for cable or satellite while Canadians in major cities
will continue to have free TV.
Take
action! Tell them you don't agree.
This is bad policy at a time when people are looking to lower
their monthly costs and connect to what is going on in their
community, their country and the world. Television -- local,
regional and national -- is one thing that knits the country
together and should be accessible in all parts of the country,
regardless of whether viewers can afford or choose to pay a
monthly fee.
Stations in the smaller cities and towns could use new
digital technology to improve over-the-air TV service with more
channels and a better picture.
But TV networks like Global, CTV and CBC simply want to cut
their own costs and force you to pay ever-increasing cable or
satellite bills.
Right now, these networks are fighting with the cable and
satellite companies in a major advertising campaign involving
hundreds of millions of dollars. The networks are telling you to
support local television by asking cable and satellite providers
to hand over some profits. In the other corner, cable and
satellite providers are trying to convince you that the networks
are just trying to charge you a TV tax.
But who is in your corner? No matter the outcome of the clash
of the TV titans, they don't tell you that 11 million Canadians
are set to lose access to free, local, over-the-air television
-- forcing them to cable, satellite or darkness.
Take
action now!
Send a letter to the following decision maker(s):
Minister of Heritage James Moore
Below is the sample letter:
Subject: Cutting off small-town Canada's free TV is wrong
Dear [decision maker name automatically inserted here],
You need to tell the CRTC to rethink its approval of a plan that would cut 11 million Canadians out of access to free, over-the-air TV signals.
This is a big country with a diversity of regions and population. Canadians have always made an effort to carve out an accessible space on the TV dial where we can find stories and information by and about ourselves.
But now, because Canadian broadcasters want to cut costs, the Commission is proposing that only 29 cities continue to get free, over-the-air TV service after the transition to digital in 2011.
To leave 11 million Canadians who live in smaller cities, towns and rural areas with no other option but to pay for cable or satellite to watch even their local or regional TV stations undermines the purpose of the Canadian broadcasting system that we have built over 50 years.
This is not necessary. There are other options, including helping broadcasters to use the new digital technology to improve TV service in smaller cities and towns. This also stands to help local broadcasting: if improved service encouraged more of us to watch the local and regional stations over the air, stations in those smaller communities would be more viable. Instead, your plans virtually deliver people into the 500-channel universe where the small local stations get lost in the shuffle.
Please ask the CRTC to rethink its model for the digital transition and to find ways to use the new technology to make sure all parts of Canada are served by our public airwaves.
Sincerely,
[Your Name]
cc:
Hubert T. Lacroix, President of CBC/Radio-Canada
Ivan Fecan, CEO of CTVglobemedia
Leonard Asper, CEO of Canwest (Global TV)
|